360 Degree Photography for Marketplace Sellers on Amazon
What is 360 Photography? 360 degree photography refers to the methodology of taking pictures then putting them together in one file as a GIF, MP4, or HTML file so that
Brands on Amazon 3P
Why You Need Amazon Brand Registry and How to Get It
What is Brand Registry? Brand Registry is an Amazon program that allows companies with registered trademarks to gain access to marketing and advertising tools that previously were only available to
The Federal Trade Commission’s Truth in Advertising Mandate
Originally published in full in the Private Label Insider: https://theprivatelabelinsider.com/ Subscribe for the latest news in private label development! Why does the FTC matter to Amazon sellers? The Federal Trade
5 reasons your detail page sucks … and what you can do about it.
You put your detail page up months ago but sales have been sluggish. You’ve been advertising, but there’s no traffic. “WHY AREN’T MY ADS CONVERTING?!” With the holiday buying season
Brand Licensing for New and Young Brands
You’ve got your t-shirt company up and running, and your brand is starting to really take off! Disney just released its new movie, and you know it’s going to be
Why Storefronts are an Amazon Marketer’s Best Friend
Amazon comes out with new tools and features regularly, but nothing has been as exciting and interesting to me as a manager of brands on Amazon, than the Storefront. Essentially,
Social Media 101: How to Use Social to Effortlessly Grow on Amazon
It’s no secret that social media is a large part the average person’s day. And so is Amazon! Posting everything from a photo of what you’re having for dinner, to
When can you sell Restricted Products?
There are several types of products sold on Amazon.com. The vast majority are just your run of the mill dishtowels, bath mats, Q-tips and throw pillows. Nothing dangerous about them,
What is the Amazon Giveaways program?
The giveaways program is meant to be a combination prize/content delivery/product advertising widget on Amazon. And as with most rollouts on Amazon, they tend to get it most of the
Apple Slicers & Swiss Army Knives: Hiring Employees, Teaching Yourself, or Hiring an Agency
So, you’re ready to take the leap, congrats! It’s time to ramp up your Amazon PL business, and you’re ready to launch some new products in the coming year. But
